Roi Aknin is an independent Israeli songwriter and artist working across pop, rock, ballads, and dance music, with a catalog centered on real-life experience and emotional honesty. He’s also collaborated with a range of emerging international artists, including Lesmana, LGJ, Ed Roberts, Kathi Fran, Amy Wyatt, and Elephant Ears. His new single, “Will,” released August 28th, is a deeply personal pop-rock ballad written entirely on his own and produced by Argentinian producer Nela Ruiz.
Will
“Will” confronts what it feels like to live under the constant threat of war and violence, built around the everyday reality of sirens, danger, and the fear that normal life could be taken away at any moment. Rather than staying abstract about it, the song centers the people actually living through that uncertainty, civilians just hoping for peace and an ordinary life. Underneath that fear runs a second, quieter idea: the drive to leave something behind, some proof of having existed, loved, hoped, and mattered, in case the worst happens. That tension between dread and the will to create something lasting gives the song its emotional core, and it never loses sight of the individual human cost at the center of a much larger, more chaotic situation.
Musically, the track opens on a brooding, emotive guitar performance before expanding with an airy riser, and the arrangement takes its time getting to its emotional peak rather than rushing there. Layered vocals build gradually, giving the writing’s vulnerability room to stay front and center rather than getting buried under production. Aknin has cited Taylor Swift, Adele, Sia, and Katy Perry as influences on his work, and “Will” carries that same instinct for turning a deeply personal, diary-like moment into something built for a wide emotional impact.
Final Thoughts
“Will” is a vulnerable, carefully built ballad that treats a heavy subject with real intimacy rather than spectacle, and it lands as a genuinely moving piece of songwriting. It’s available now on Spotify. For more, follow Roi Aknin on Instagram and TikTok, or subscribe to his YouTube channel.
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