Mark Masguro, also known as B-Emo, is a synth-pop artist from Zurich whose music is all about emotional honesty. His sound blends shimmering electronic textures with heartfelt lyricism, always walking the line between dreamy escapism and raw human feeling. On his latest album, To Be Emotional Is Not a Suggestion It Is the Lifestyle, released in August 2025, Masguro takes listeners on a journey through vulnerability, hope, love, and self-discovery. The title is not just a poetic statement; it’s a manifesto for feeling deeply without apology.

Track By Track

Whispers

The opening track feels like the gentle turning of a doorknob into another world. It’s quiet and intimate, with soft synth pads that seem to float just above silence. The vocals are close, almost confessional, as if they are letting you in on a secret. There’s no rush here. It’s a moment to slow down, take a breath, and prepare to be let into the emotional landscape he’s about to unfold.

Devil’s Trap

Here, the atmosphere thickens. The beat is steady, with pulsing bass lines that give the song a darker undercurrent. Kael Sott’s influence is felt in the sharpness of the arrangement. Lyrically, it explores the pull between temptation and resistance, painting images of someone caught between what they want and what they know might break them. It’s seductive without being flashy, and its tension keeps you listening.

Summer Night’s Dream (Extended Version)

This track is pure nostalgia in audio form. At over six minutes, it’s allowed to breathe, and every second feels intentional. The synth layers shimmer like the surface of a lake at dusk, and the steady beat is just soft enough to make you sway without realizing it. The vocals feel hazy, almost like they’re wrapped in the warm air of a summer evening. You can practically smell the faint sweetness of flowers and hear the distant hum of streetlights.

From the Edge to the Rise: A Fight for Light (Radio Edit)

This one bursts with a cinematic sense of determination. It’s the sound of picking yourself up after the storm, with a chorus that swells like a sunrise. The beat is crisp, giving the track momentum, while the melody climbs upward in hopeful arcs. Masguro’s delivery here has a quiet strength, making it feel like he’s singing directly to anyone who’s been on the verge of giving up. It’s a highlight for its emotional lift.

Get Down

With this track, the mood lightens. There’s an easy swagger in the groove, carried by playful synth bass and clean percussion. It feels like a break from the album’s heavier moments, giving space for joy and movement. Masguro sounds like he’s having fun here with the production, almost grinning through some of the lines. It’s the kind of song that sneaks up on you and makes you dance in your kitchen without realizing it.

Freedom (Extended Mix)

This is one of the album’s most expansive moments. Over six minutes, it unfolds slowly, each layer building like waves coming to shore. There’s a sense of release in the way the chords move, and the vocals grow more open as the track progresses. It’s not a hurried kind of freedom, but the kind that feels earned after a long struggle. By the end, you feel lighter, like something inside you has been quietly unlocked.

My Son, My Life

Tender and heartfelt, this track feels like a love letter. The piano and soft synths create a warm foundation, and the vocals are filled with affection and sincerity. There’s an intimacy here that makes it one of the most touching songs on the record. You can sense the weight behind the words, as if every line has been lived, not just written.

Who Is This?

This song feels like staring into a mirror and not recognizing the person looking back. The instrumentation is energetic, allowing the vocals to carry the emotion. There’s a sense of quiet tension, and the space between the notes feels as important as the notes themselves. It’s a creative piece that deserves to be heard.

Choose Your Fight (Radio Version)

This is the rallying cry of the album. The beat is punchy, the arrangement tight, and the lyrics speak of standing your ground and deciding where you’ll put your energy. The performance is filled with conviction, and the chorus lands with weight. It feels like a moment of clarity where the haze lifts and the path forward becomes clear.

Illusory World (Radio Version)

There’s a dreamlike quality to this one. The melody is soft but persistent, and the lyrics play with the idea of reality being less fixed than we think. It’s the kind of track that makes you question what’s real while still pulling you in with its hypnotic rhythm. The production has a gentle swirl to it, like clouds drifting slowly overhead.

Super Sleep Less (Radio Version)


This track captures the restless energy of lying awake at night, when your mind refuses to turn off. The rhythm has a subtle push to it, and the synth textures feel like thoughts darting in and out of focus. The vocals sound tired yet alive, perfectly embodying the contradiction of sleeplessness.

She Looks Like Me (My Son, My Life Remix)

A reimagining of an earlier track, this remix adds a layer of bittersweetness. The original’s warmth is still there, but now it’s shaded with melancholy. It’s as if the memory has aged, becoming more complex with time. The additional textures give it a reflective quality, making it feel both familiar and changed.

Bleeded Out (Radio Edit)

Here, the emotion turns raw. The beat is more urgent, the synths darker, and their delivery carries a heavier weight. It’s a song about giving so much of yourself that there’s almost nothing left, and it doesn’t shy away from the exhaustion in that truth.

Bitter Pill (Radio Version)

Stripped back and honest, this track is all about the vocals and the story. The sparse production gives space for the emotion to breathe. It’s about accepting something hard and finding the strength to move forward, even when the taste still lingers.

Love Has Gone (Radio Version)

Melodically bright but emotionally heavy, this track captures the ache of loss in a way that’s understated but powerful. The beat keeps it moving, but the lyrics hold a sadness that stays with you after the song ends. Definitely a standout on the album.

Easy

The album closes on a peaceful note. The instrumentation is warm and gentle, and there’s a sense of calm that washes over everything. It feels like a quiet goodbye, the kind that doesn’t rush but instead lets you linger for a moment before stepping away.

Final Thoughts

This album lives up to its name. It’s not afraid of being tender, intense, or openly vulnerable. Mark Masguro doesn’t just write songs about feelings; he invites you to feel them with him. The result is a body of work that is both musically rich and emotionally resonant. You can check out the full album below on Spotify.

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